Hundreds of custom frame designs were submitted to the framing competition, held at the world’s largest event in the picture framing industry, West Coast Art & Frame in Las Vegas. Custom framers from around the world sent in photographs of their creative framing projects in seven categories: Objects, Mirrors, Textiles, Documents, Art on Canvas, Art on Paper and Photography. Comprised of industry experts, the panel of judges selected first, second and third place winners in each category.
Larson-Juhl CEO, Drew Van Pelt, shared, “The Design Star framing competition is an excellent opportunity to showcase the creativity and ingenuity of the very talented custom framers who are also our customers, and we’re grateful to have the chance to host an event that garners such positive results.” Established more than a century ago, Larson-Juhl, a Berkshire-Hathaway company, is the world’s premier designer, manufacturer and distributor of fine custom frames of enduring style and craftsmanship.
Emma used moulding by Larson-Juhl to frame the piece, and took third place in the art on paper category for beautifully framing a contemporary work of art on paper. "I was pretty excited to work with the picture," says Emma. "It was so random and I loved it. I had a great time designing it and it just felt really good. Later, when it came time to submit work to the Larson-Juhl competition, I knew I had to send in the giraffe."
The "Hipster Giraffe" print, which owners Jason & Mishawn Pedersen found on Etsy.com, features a bubblegum-blowing giraffe printed on a almanac-type page--a graphic print with a twist of fantasy which caught Mishawn's eye as she browsed online for similar art.
This quirky print needed a frame with personality to match, so Jason & Mishawn brought the picture in to A Framer's Touch.
"They knew they wanted an ornate silver frame around it," says Emma, who worked with the Pedersen's on the design, "But I could tell they needed help finding the perfect one. I didn't want to give them something too traditional that would clash with the style of print. We picked some great textured mats to start with and that helped set the tone for our frame options." The family fell for a contemporary-classic blend with a warm silver color to complement the neutral tones of the picture and mats, and the design was complete.
The picture currently hangs in the Pedersen's guest bathroom in their home in Forest Grove.
A Framer's Touch is a custom picture framing and boutique gift gallery store located in the heart of downtown Forest Grove, next to 21st and Main St. They have been working to help customers fill their homes with custom framed art since 2003.
Emma Weber has been working for A Framer's Touch since October 2012. Starting as the store's social media & marketing manager, she quickly began to spend more time in the shop, helping with AFT's framing until she was a full-time design consultant. Originally from Aloha, OR, Emma earned her BFA + Writing degree at the School of the Art Institute of Chicago, after which she returned home and promptly put her opinions on color and design to use at AFT. She lives in Beaverton.